Noah is an American men's clothing brand founded by Brendon Babenzien and Estelle Bailey-Babenzien, based out of its flagship store on 195 Mulberry St. in Soho, New York City. Brendon’s free-thinking vision has long been at the heart of the movement merging the rebellious vitality of skate, surf, and music cultures with an innovative appreciation of classic menswear. Noah was created to realize this vision fully, in uncompromising pursuit of quality, integrity, and originality.
As a brand, Noah seeks to take a stand against many of the appalling practices of the fashion industry. Our clothes are made in countries, mills and factories where tradition, expertise and human dignity take precedence over the bottom line. We donate portions of our profits to causes we believe in. We speak out on issues we find important, and try to help give voice to the people and organizations we care about. We do this humbly, but with a firm belief that a responsible brand is a healthy one; that putting our values on the line pushes us to do our best.
The interests and influences that inspire our clothing fall under a large, inclusive, cross-generational umbrella. Our ideas come as much from the possibilities we see in fabrics and designs as our commitment to living active, engaged lifestyles. We believe in doing things our own way, with conviction, according to principles we determine ourselves. That’s the definition of punk rock to us, and we’re interested in the endless ways people from all walks of life manifest this attitude. We invite you to join us, both in our flagship store and online, and tell us how you do it.
Noah Field Team: Dr. Artie Kopelman
Noah x Feminist Bird Club
Noah x Billion Oyster Project
Noah x Timex Ghost Nets Suck
International Women’s Day
Breast Cancer Awareness Month
Contributing to Sea Shepherd
In Detail: Cousins Tee
Hurricane Relief Tee
Dover Street Market London
Saint Patrick's Day
Mote Marine Lab
Save The Great South Bay
1% of every Noah purchase is donated to a nonprofit of your choice.
Check out the impact the Noah community is making below.