We've been producing pocket tees and sweatshirts since the early days here at Noah. Eventually, we added the recycled cotton t-shirt as another basics option. We didn't know it then, but we were building a core program. In truth, we thought we were just paying respect to these humble items that make up the foundation of American sportswear. It has become fairly obvious that we cherish these simple items and will continue to produce them, not only as an important part of our business, but as essential pieces of an intelligent wardrobe.
